Digital Marketing

Experience We Have
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  • Website SEO & Technical SEO Audit
  • Keyword Research
  • On Page Optimization
  • Link Building
  • Forum & Guest Posting
  • Ranking Strategy & Detailed Report
  • Technical Optimization

  • Email Marketing
  • E-Commerce SEO
  • PPC/Adword
  • Social Media Marketing
  • Social Media Optimization
  • Brand Promotion
  • Online Reputation Management

What is Digital Marketing

Digital Marketing is the set of strategies aimed at promoting a brand on the internet. It differs from traditional marketing by including the use of channels and methods that allow the analysis of results in real-time.

Today, the internet is incorporated into our lives in such a way that it is almost impossible to do anything without it. It is no accident that it is increasingly difficult to see people disconnected from their cell phones, having the internet at their fingertips.

And if our life is no longer the same as the internet, the same can be said about the buying process. Nowadays it is very common that we look for products or services that we want on the internet, either to look for the best prices (when we already know what we want), to look for information about a certain product or service (when we are still studying the possibility of buying) or even to discover more about a problem we have (when we still don’t know which solution can help us).

We call all this Digital Marketing: a set of information and actions that can be done in various digital media with the aim of promoting companies and products.

Email Marketing

Social Media Marketing

Content Marketing

Search Engine Optimization

Search Engine Marketing

ORM

Brand Promotion

Conversion

The right way to choose Best Digital Marketing Agency

Choosing a Digital Marketing agency is not an easy task. You have to do lots of research and know about recent projects of that agency or company. Before starting any of Digital Marketing Projects, always discuss with the Digital Marketing Company for cost & approx. timing.

Before selecting any single freelancer & company, discuss it with 2 or 3 companies so that they may clear about the goal & pricing also. But be remembered; never go for cheap and quick results. Because in Digital Marketing there is no such type of scheme to make your website rank within 2 hours on the top of search engines.

  • First of all why you should hire a Digital Marketing Company or agency?

This is the question you should ask yourself. Under Digital Marketing – (SEO, SMO, SMM, SEM, PPC & many others) you get lots of topics & activities. First of all, decide which one you have to choose and best for your business. This is also depending on your project need and requirement.

Digital marketing results take some time and effort also. You have to give the time regularly. Even Digital marketing is a separate job itself. So you can focus on the revenue model and avoid hiring an in-house digital marketing team (that will cost you more), you should hire a Digital Marketing agency.

  • How to choose the best Digital Marketing Company for your next project:

Before hiring any digital marketing agency check everything about that company. Here is the step by step guide to choosing the best Digital marketing company:

  • Check Recent Project & Portfolio:

Always check the recent project of that company, which one you are going to hire. You can also arrange a physical meeting & also you can schedule a virtual meeting on Skype or zoom. Also discuss with your Digital Marketing manager which one is going to report you on behalf of the company. You can also discuss your planning and what results exactly you want? These points will clear your most doubts about that agency.

  • Check Project Success Ratio:

You can also check the project success ratio of that company. You can ask the last 2 projects or recent project reports. Discuss with your team about that project, analyze them and then decide about what you have to do further.

  • Find An Agency that meets your goals:

Don’t go with any kind of offer like a cheap and low price. Check and decide your goals first, then check the company that they meet with your goals or not? If you don’t you shouldn’t hire them.

  • Determine your marketing needs:

When you start searching for the best Digital Marketing company or Best Digital Marketing agency, you must have decided your target and goals. Before deciding your goals and marketing needs, you never get a proper pricing plan and time frame as well.

  • Request For Proposal:

Once you shortlisted the company, send them out “request for proposal” (RFP). The proposal allows you to understand better which company can fulfill your requirements. You can also check pricing plan and everything in the proposal which companies offering you, so it will be easy to decide which one is best for your project.

  • Check Reviews & Ratings:

You can also check reviews and rating of that company online. Go to their Google My Business profile and Facebook page. There you can read reviews & ratings about that agency.

  • Hold a meeting with agency:

If you check everything is fine about company, then this is the time to hold a meeting. You can arrange a meeting virtually online (skype or zoom) or you can also arrange a meeting at the agency location. It will help you a lot to understand the agency culture & environment.

Ankit Mishra
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